New Coverage – Repay Holdings Corp. (RPAY)

Repay Holdings Corporation provides electronic payment processing services to merchants in selected verticals.  The Company was formed through acquisitions of an existing private operation by a ‘blank check’ corporation beginning in July 2019, and followed by two additional strategic transactions in August and October 2019.  The Company targets currently underserved markets such as automotive, mortgage and personal loan repayment and business-to-business verticals with proprietary payment technology.

Repay Holding is not yet well known in the payment processing market, having only just recently entered the space through the fold up of existing private operations into a publicly traded ‘blank check’ corporation.  The payment processing business model is well known for exceptional profitability and the generation of ample cash flows.  While the Company has not yet recorded profits, we expect that with scale Repay can capture the promise of the industry.  Our confidence is driven in part by Repay’s planned focus on market segments that have yet to benefit from the efficiency of digital technology, including mortgage, personal loan and automotive payments.  Additionally, the acquisition of APS Payments in October 2019, gives the Company a potentially lucrative foothold in the business-to-business market, which has heretofore been dependent upon slow-paced paper checks.

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